Muresk Institute's FarmSmart Conference

In agriculture, one of the most important things you can grow is your knowledge.
The agricultural industry is going through a resurgence as free trade agreements and emerging markets create excitement and growth in the industry. In 2017 Australian farms generated $60 billion in income and with the National Farmers' Federation’s vision to grow this to $100 billion by 2030, the industry must be equipped to meet the demand.

The 2019 FarmSmart Showcase is a FREE one day event featuring the latest agricultural innovations, technologies and upskilling opportunities.
As Western Australia’s skills hub of modern agriculture we have partnered with industry leaders, ag tech companies and training providers to hold a one day showcase that brings you the knowledge and skills you need to do better, smarter business.

Over the course of the day, Muresk Institute’s FarmSmart Showcase will explore topics that are important to modern farmers through a variety of presentations, exhibitions and demonstrations. Attendees will also be able to learn about the latest developments in the Internet of Things and see the brand new range of Telstra Smart Farm products-on site in their Mobile Technology Lab.

Registration is essential, reserve your place today.

Date:​Wednesday, 19 June 2019
​Venue:​Muresk Institute, Muresk Road, Northam
​Travel:Map and directions to Muresk Institute (PDF)
​Accommodation:​Muresk Institute offers a variety of onsite accommodation options, to book call 1300 994 031.
​Eats:​Don Hancey, WA Food Ambassador, chef, radio personality and presenter and Alain Fabregues, Master of French Cuisine will lead a Food Conversation based on their holistic view on food production, truffles in the Avon Valley and the process from paddock to plate. They will showcase 100% Western Australian produce during the food conversation, with the help of the As One Nyitting team. KREATIF and Kofferoos food trucks will be serving barista made coffee and delicious food using the freshest seasonal produce.


There is no cost to attend this event. Attendees are responsible for their own meals, travel and accommodation expenses.

Further information:

​Contact our team:
T: 1300 994 031

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Dr Mark Ferguson
Managing Director- neXtgen Agri

Mark is passionate about the role technology can play in enabling sheep producers to make timely and well-informed decisions. 

Mark believes technology will unlock the enormous potential of the Australian sheep industry and is now heavily involved in understanding and developing the next generation of animal sensor technology. Mark has spent his career in the sheep industry working throughout Australia and New Zealand. In 2017 he founded neXtgen Agri and now works with progressive stud and commercial producers, helping them breed the best sheep for their situation. 

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Sue Middleton

Sue, together with her husband Michael, manages a diversified farm in the Wheatbelt of WA growing grains, oaten hay, and pork. They have also developed Moora Citrus, a 210ha citrus orchard in the new horticulture growing area near Dandaragan, also in WA.
Sue has wide reaching and deep change management experience across agricultural businesses, commodity groups and sectors, and regional and rural local communities. Sue will present on the barriers and enablers to more rapid adoption of Digital Agriculture from a farmers perspective and will talk about getting the basics right in your business to go digital.

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James Williamson
Managing Director- Latitude 28

The dynamic team at Latitude 28’s focus is to decommoditise the trade of Australian Produce, particularly beef and lamb, whilst empowering Asian consumers with the choice of product authentication. Latitude 28’s ground breaking application, Orijin Plus, utilises blockchain plus other leading edge technologies to 100 percent guarantee authenticity, and enhance the consumer experience.
James will outline how Latitude 28 is leveraging their suite of technological initiatives to build awareness of Australian produce in the competitive international markets, by better connecting consumers and producers.


Dr Tim Watts
Chair- Western Australian Livestock Research Council (WALRC)

Veterinarian and Pingelly sheep producer Tim Watts has held a number of sheep industry business and strategic roles over his career to date. He has extensive research and extension experience from his work with BioClip and as a project consultant to a range of veterinary pharmaceutical companies. He continues to advocate for the adoption of strategies that will deliver improved profit margins within the sheep enterprise.
WALRC chair and Pingelly sheep producer Dr Tim Watts is charged with collating ‘what’s important’ to WA red meat producers and ensuring these issues are reflected in the research and extension activities that our levies fund. To help determine this, Tim will ask producers in attendance what they want to change in their production systems. 


Food conversation and demonstration

Don Hancey
WA Food Ambassador, chef, radio personality and presenter

Don Hancey, WA Food Ambassador, chef, radio personality and presenter and Alain Fabregues, Master of French Cuisine will lead a Food Conversation based on their holistic view on food production, truffles in the Avon Valley and the process from paddock to plate. Don will showcase 100% Western Australian produce during his food conversation. Visitors will gain knowledge of the WA agriculture industry and what is produced right here in our State.


Contemporary livestock handling

Boyd Holden
Livestock Handling and Animal Welfare Consultant, Trainer and Assessor at Holden Agricultural Management Services

Boyd’s passion is working with and training animals, and providing training and advisory services across all sectors of the red meat industry.

Boyd will talk about the importance of consistent procedures across the livestock industry and will address the adoption of technology for improving animal welfare and livestock handling operations from a practical perspective.


Beyond the hype: Agtech in WA and the need to connect techies to farmers

Peter Rossdeutscher
Co-founder of AgriStart

Peter’s presentation will give an overview of the agtech scene in Western Australia and some of the latest innovations that could add value to farming. The disconnect between farmers and tech companies will also be addressed, as well as strategies to improve engagement. Learn about what is happening now in agtech locally and across the State and hear about what new technologies are on the horizon.

Want to exhibit at Muresk Institute’s FarmSmart Showcase?

Limited exhibitor space is still available, please contact John Smoker at to find out more.